The Definite Guide To Modelling |:: [Modelling In Lagos, Nigeria]

 

Posted by Wilson Moore on May 5, 2020.

 

Definite guide to modelling in Lagos

Are you ready and eager to join a modelling agency in Lagos, Nigeria? Do you have a passion for modelling, but don't have an idea about how to get started in modelling?

As much passion as you may have for modelling, you probably got all sorts of nagging questions about the profession.

For instance, questions like “Do I have what it takes to model?” “How do I get an agent?” “What are the pros and cons of becoming a model?”

And the list goes on and on.

So, if you’re serious about modelling and you're looking for helpful and practical information on how best to get into modelling in Lagos, Nigeria, you’ll love this new guide.

In this guide you will get answers to the following questions that you may be asking:

1. How Can I Join A Modelling Agency?

2. How Can I Become A Successful Model In Nigeria?

3. How Can I Start A Modeling Career In Nigeria?

4. What Is A Photo Shoot?

5. What Is A Modelling Portfolio?

6. What Is A Comp Card?

7. What Is A Casting Call?

8. How Much Do Models Earn In Nigeria?

9. What Are The Advantages And Disadvantages Of Modelling?

You can read the whole article from top to bottom or you can just click on any question and go straight to the answer.

Simply go back to the questions by clicking "Back to top"

Let's get started.

    #1. How Can I Join A Modelling Agency?

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How to become a model?

 

Great question.

Despite what your mother, friends and relatives have told you about your beauty and height before you decide to join a modelling agency, it is important to make an honest assessment of yourself.

Like:

Ask yourself sincerely and truthfully these important two questions: Do I have what it takes to become a successful model?

What type of model do I want to be?

Let's address that first question:

 

Do you have what it takes to become a successful model?

Listen carefully:

Being a successful model is more than having a pretty face or a great height. Advertisers and marketers are looking for somebody with a unique feature or features.

For instance:

They want to know: What is it that makes you special? Is it your facial features or the way you were built?

Could it the special way your face shines when you smile? What is your modelling selling point?

Could be the shape of your chin or your nose that makes you one of a kind?

However, if you really embrace your beauty, what makes you unique could be your beauty mark or the attractive way that your dimples look with your amazing smile.

Having said that:

 

What type of model do you want to be?

In deciding what type of model you want to be, the internet has opened up modelling opportunities for different kinds of people with very different talents.

Though each type of modelling has its own requirements.

That is why it is important that before you get into modelling, you should thoroughly understand what type of work you will be doing as a professional model.

different modelling types

Here are the different popular modelling types - fashion (editorial or catalogue), commercial model, mature model, promotional model, parts model, fit model, fitness model, plus-size mode, child or kids model, glamour model, runway model, grey model, petite model.

Besides, brands are hiring models for creatives. They include models that pose for blog articles, present company intro videos, about us videos, YouTube marketing models.

However, because of the internet, in recent years, advertisers and marketers have been hiring more people other than whites, plus-sized models and grey or mature models.

That is why it is important to keep in mind that as it stands today, getting into modelling doesn’t just mean being tall and thin with perfect posture.

It is more than that.

That means that you have to find out honestly what makes you special.

And that would help you find the modelling job that's right for you.

As an aspiring model in the Lagos of today, try to be open-minded at the beginning of your modelling career.

With time, you will learn a lot about the different types of modelling.

Now:

 

How to join a modelling agency.

Now that you know your modelling strong points and the different types of modelling jobs to go after, it is time to find an agency that fits your goals.

Google is your best guide.

Sweet.

And since you found this guide, you already know how to do an internet search.

After you find the agencies, get in touch with them.

Go their website and learn about them and the kind of models they promote.

Ask other models or aspiring ones their experiences with the agency you're trying to join.

After you're satisfied, contact them and they will educate you more about their services. If you're satisfied, join. If you're ready to join a modelling agency, learn more here.

 

#2. How Can I Become A Successful Model In Nigeria?

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Different model types

 

At the Anaconda Modeling Agency, one of the questions that we get asked a lot is - 'how do I become a successful model in Nigeria?'.

Interestingly, many of you that ask that question don't want to be just an average model, but you want to be a supermodel. Yes, you want to be a global sensation.

Is that you?

Well, if that is how you see yourself, here are a few tips that will help you get started on a successful modelling career:

First:

 

1. Get an honest evaluation

Though it is easy for your parents, relatives and friends to see you as God's gift to humanity it is important to get the opinion of many professionals in the field. I mean modelling agencies or agents.

That's because professional modelling agencies specialize in just one or a few areas of modelling. And they work hard to be the best in their niche.

Therefore, there are different agencies for different types of modelling.

That means that if you keep your options open, you can be rejected by one agency and accepted by another.

With these many options, you don't have any reason not prove to your parents, relatives and friends that you were right about modelling. That you've got what it takes to be a successful model.

Now that you're convinced that modelling is for you:


2. Get as much exposure as possible

Be active on social media platforms especially Instagram and Facebook.

Get exposure to agencies, agents and scouts. (Real important)

And that's because they are the ones to promote you and help you land those big jobs you're dreaming about doing.

Get this:

You can get exposure to the agents and scouts by sending your pictures to their email address or WhatsApp number.

 

3. Modelling schools are not recommended

Seriously, it is not necessary to go to a modelling school to become a model.

Let me illustrate it this way:

If you're 5 feet or 1.52400 meters tall, would any basketball training help you become a professional basketball player?

The answer is no.

Similarly, if you want to become a fashion model you either have the height or look or you don’t.

There are no modelling classes that will make a difference.

Now that I made that point:

If you're aspiring to be a commercial model, you can enrol in acting workshops if it is at all possible.

How would that help you?

You see, by learning skills like auditioning, how to work on set, and pose for cameras, you gain an unfair advantage over your competition.

 

4. Work with only legitimate modelling agencies.

Every industry has scammers and the modelling industry is not an exception.

And just like any other megacity, finding a legitimate modelling agency in Lagos is not easy.

Worse still, it can also become even dangerous if you get hooked up with some shady characters. Sad.

Stay safe!

#3. How Can I Start A Modelling Career In Nigeria?

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modelling career in Nigeria

Have you always been told by many people that you should be a model? Have you been busy, always looking at models in magazines and on billboards, with a voice in your head saying, “That should be me”, that's me, what’s next?

If you've felt that way, how do you start a modelling career in Nigeria?

Starting a modelling career in Nigeria is similar to starting modelling without experience. For most people modelling is a job and for a few, it is a career.

What is a job?

A job is any kind of work that you perform to earn money to support your basic needs. but not all jobs require a specialized degree or advanced training.

What is a career?

A career is the progress and actions taken by a person throughout a lifetime, based on that person's occupations. It is the road you take to fulfil your professional goals and passions.

Some careers may require that you have a certain level of education for you to achieve your goals.

Some careers might last your entire life.

For some professions, sometimes you work on many jobs under different employers in your industry before you reach the top of your career.

Now that you understand what a career is, let's talk about how you start a modelling career in Nigeria.

1. Choose Your Market

Choosing the type of modelling that you're best suited for determines your success.

Now that you know the kind of modelling you're passionate about, the next big step is to find an agency that would help you find the types of jobs that would suit your modelling abilities.

The main modelling types are for fashion, plus-size, commercial, kids, mature or grey models.

After you've chosen your market:

2. Create A Portfolio

modelling portfolio

A model’s portfolio is one of the most important tools a model should have in her modelling toolbox.

It is similar to a CV or resume. Just like you would not expect someone to go to a job interview without a CV, you would not expect a model to go to a casting call (model's job interview) without one.

It includes pictures and past modelling jobs. It is the first item that casting agents, brands, or designers look at, in order to determine if they want to book you for the job.

However, when you’re just starting out modelling, your portfolio, also known as a book, will not have many pictures. In time and with success, your portfolio will grow.

3. Submit Your Modelling Portfolio To Agencies

After you've completed your stunning portfolio, it’s time to get in touch with great modelling agencies.

To be successful in finding a modelling agency, do your research to find reputable agencies that will be a good fit for your modelling type.

Then, go to the agencies’ and find out how they prefer you to submit your book.

Besides, many agencies have open casting calls. At an open call, aspiring models bring in their portfolios and also meet with casting agents.

The agents get the opportunity to look at the models up close, in order to decide which models are a good fit for the agency.

4. Keep Looking For Exposure

The more agents, scouts and clients you meet, the more chances you have in being successful in finding a great agency and ultimately booking jobs.

It is important to be known by many agents and scouts since they're the ones to promote you and get you booked for jobs.

You can't have a great portfolio without a photoshoot.

#4. What Is A Photo Shoot?

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photo shoot

What is a modelling photoshoot?

Wikipedia - "A photo shoot is generally used in the fashion or glamour industry, whereby a model poses for a photographer at a studio or an outdoor location where multiple photos are taken to find the best ones for the required brief".

It is not necessary to have professional photos and a portfolio when starting out. Simple photos that are taken with your phone or a friend's phone' are all you need to find out if a modelling agency is interested in promoting you. 

Now:

If an agency is interested in you and is not ready to sign you up, usually the agency asks you to build your portfolio up a little bit more or it might even ask you to work on developing your look. Don't get offended.

But look at it this way:

If you're the best football player in Ajegunle, and everybody that knows you know that you're simply the best and that you want to play professionally in the UK.

When a scout 'discover's' the football player, he's not expecting him to be groomed like David Beckman or have the dribbling style of Neymar, all he sees is his potential. The agent sees where known superstars were at the beginning of their career compared to this kid.

Nobody expects an aspiring model to have professional photographs or to be ready for big jobs.

You start small. 

The purpose of your photoshoot is to create your most important marketing tool. That is why professional modelling agencies do your photoshoot.

Your agency knows what type of modelling that suits you and it is in a better position to know what types of poses would interest the marketers or advertisers that would book you for jobs.

Importantly, photography is considered a work of art. The photographer that takes your pictures has the copyright to those pictures. Even if you paid for the pictures.

Now that you know that:

Agencies like modelling photos that show the model’s versatility and her ability to tell a story through images. That's why modelling photoshoots are tailored to the job. Just like your Cvs are not the same for every job seeker, photoshoots that are used for creating your portfolio are not the same for all models.

Besides, agencies promote models that can sell a product or service through pictures that have emotional connections with the buyer of the service or product. A professional photoshoot makes that happen.

I cannot overemphasize the importance of a targeted professional photoshoot. The images are used for creating your portfolio, comp card, print/digital advertising, business collateral, or just for personal use.

Your agency will advise you on what to prepare for your photo shoot and what to come along with.

So:

#5. What Is A Modelling Portfolio?

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Modelling portfolio

Let's talk about your most important modelling tool as you work hard at landing modelling jobs.

Let's get this straight:

It is not necessary to have professional photos and a portfolio when starting out.

Simple photos that were taken with your phone or a friend's phone' are all you need to find out if a modelling agency is interested in promoting you.

Now:

If an agency is interested in you and is not ready to sign you up, usually the agency asks you to build your portfolio a little bit more or the agency might even ask you to work on developing your look.

Don't get offended.

Look at it this way:

If you're the best football player in Ajegunle, and everybody that knows you know that you're simply the best and that you want to play professionally in the UK.

When a scout 'discover's' the football player, he's not expecting him to be groomed like David Beckman or have the dribbling style of Neymar, all he sees is his potential. He sees where known superstars were at the beginning of their career.

Nobody expects an aspiring model to have professional photographs or to be ready for big jobs. You start small.

The purpose of your photoshoot is to create your most important marketing tool. That is why professional modelling agencies like to do your photoshoot.

Your agency knows what type of modelling that suits you and it is in a better position to know what types of poses that would interest the marketers or advertisers that would book you for jobs.

Importantly, photography is considered a work of art. The photographer that takes your pictures has the copyright to those pictures.

Even if you paid for the pictures.

Now that you know that:

Agencies like modelling photos that show the model’s versatility and her ability to tell a story through images. That's why modelling photoshoots are tailored to the job. Just like your Cvs are not the same for every job seeker, photoshoots that are used for creating your portfolio are not the same for all models.

Besides, agencies promote models that can sell a product or service through pictures that have emotional connections with the buyer of the service or product.

A professional photoshoot makes that happen.

I cannot overemphasize the importance of a professional photoshoot that is designed for the type of modelling that fits you.

The images from your photoshoot are used for creating your portfolio, comp card, print/digital advertising, business collateral, or just for your personal use.

Your agency will advise you on how to prepare for your photoshoot if it invites you.

 

#6. What Is A Comp Card?

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Modelling portfolio

If a modelling portfolio is like your CV, then a comp card is like your business card.

So what's a comp card and why do you need it?

Let's start by defining what a comp card is. A composite card, just like a business card, is used by actors and models for commercial print auditions and self-promotion.

You need comp cards because marketers and advertisers are always looking for attractive, everyday people to sell their products and services.

So, your comp card shows as much variety as possible of your modelling poses and talent so that casting directors can envision you on different marketing campaigns.

Read more about why every model and actor needs a stunning comp card here.

Now that you have your comp cards ready and eager to get jobs let's go.

But:

#7. What Is A Casting Call?

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A casting call is a job interview for models and actors.

It is mostly through a casting call posting that a model or an actor finds and books a modelling job.
Just like any job interview, you need to prepare well for castings.

That means that you show up as a professional. In your modelling toolbox, you should have a stunning portfolio with your most current pictures and comp cards. Women will often need to bring a pair of high heels with them.

Guys don't have to bring high heels.In Lagos, casting calls, when started, can last from five minutes to three hours.
Be real.
That's because experienced casting directors can see a fake once you walk in for your interview.

If you're invited to a casting call, learn all you can about the job.

Be an expert on it.

Go prepared and confident and you would land any modelling job any time, anywhere.

#8. How Much Do Models Earn In Nigeria?

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How much do models make in Nigeria?.

 

The amount of crazy money that supermodels make is a good reason why many Nigerians want to get into modelling. Agbani Darego and Oluchi Orlandi are two famous Nigerian supermodels that aspiring models are looking up to.

Who is a supermodel? Wikipedia “A supermodel is a highly paid fashion model who usually has a worldwide reputation and often a background in haute couture and commercial modelling. The term supermodel became prominent in the popular culture of the 1980s and 90s.

Supermodels usually work for prominent fashion designers and clothing brands. They may have multimillion-dollar contracts, endorsements, and campaigns”.

So, how much do models earn in Nigeria? Not a lot of money unless you are signed by prominent fashion designers and clothing brands.

I am not going to sugar coat this question. Nigeria does not have many prominent globally known fashion designers and brands.

Let's be honest here:

Nigeria does not have a fashion industry and that's why the country will not let go of her addiction to used clothes and foreign brands.

Having said that:

Since winning Miss Universe in 2001, Agbani Darego has landed an endorsement with L’Oreal, walked the runway Oscar De La Renta, Marc Bouwer and Tommy Hilfiger. Featured on the covers of Elle, Marie Claire and Cosmopolitan.

Superbrands and super designers, discover, groom and make the supermodel.

So, how much do models earn in Nigeria?

For obvious reasons, runway models don’t make so much money in Nigeria. Models that are on TV commercials and billboard campaigns make more money.

Runway events models earn about N10,000 per runway show.

Commercial models for Billboard and TV commercial are paid between N150,000 and N200,000 per campaign.

As you have seen modelling does not have a fixed rate. How much a model gets paid in Nigeria depends on a number of factors.

Like:

1. Your network: If you are known by a network of influencers, and brand specialists who are willing to promote you, you make more money than a person that is not known by influencers.

2. Your profile: With the popularity of Facebook and Instagram, you will be shocked to see many aspiring models without a strong and active presence on those channels. You never know who would connect with that would help you land a good-paying gig.

3. Your agency: Join a reputable modelling agency that will promote you massively and ruthlessly.

As for how much models earn in Nigeria, there are some who are not making any money while there are others making as much as 50k – IM naira or more per appearance.

How much do models earn?

There is no fixed fee for models. It depends on a number of factors.

Like:

1. Your network: If you have a great network of influencers, brand specialists that know you, your chances of booking an awesome job becomes high. That is the main reason why models want to be around successful people - being 'discovered'.

2. Your profile: Get this right. No matter how dazzling you think you are, if you're new to modelling, you might not make money until you're known. Impatient aspiring models and their parents need to learn that. However, once you've worked hard and known, you can make pretty good money.

 

#9. What Are The Advantages And Disadvantages Of Modelling?

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When you really dig deep into it, there is more to modelling than the pretty face in front of the camera.

It is a serious business and aspiring models should treat it as such. 

There are many great benefits to being a supermodel. 

  • You get to do what you have a passion for and love.

  • You become famous for promoting others' campaign.

  • You can become famous and also a global influencer.

  • If you work hard, you have the opportunity to earn lots of money.

  • You can be the first to wear fabulous designer clothes, shoes, and accessories.

  • You can get a personal trainer and dietician to help you keep in shape.

  • You get to meet famous people.

However, the industry is certainly not all about the bling-bling and glamour as many imagine.

It is the supermodels who do the major campaigns for global brands that make a lot of money. And so most models, it is a struggle.

Here are the disadvantages of modelling:

  • When you start out, you don't make a lot of money.

  • Because the jobs are not steady, the money coming in is not steady. 

  • Fashion model is on diet all the time to stay trim and healthy.

  • The jobs last a long time with plenty of time standing.

    Or posing for the camera all day.

    Being a professional model is demanding in a cut-throat profession.

    It can be draining physically, mentally and emotionally. 

Nobody likes rejection and the rejection that comes with being a model is a lot and draining. 

That means that you learn how not to take rejection at castings call personal. 

Remember, before an advertising company schedules a casting call, they have already decided on the model they are looking for.

Once they see her, bingo, the rest are sent home.

That means that if you accept that modelling is what it is, it will be easy for you to accept the realities of your business. 

In other words, it means that you stay persistent, and committed. Such an attitude benefits your career and makes you a stronger person.

Professional Tips For Serious Aspiring Models

Be on time! Being late is a no-no in the industry.

Show that you're committed to your type of modelling.

Despite the rejections, remain persistent and keep a positive attitude.

Take care of yourself, watch your body and what you take inside that precious modelling machine. Since the jobs are mostly part-time, have a day job.

And that's because as competitive as modelling is in Lagos, there may not be enough work to pay for your basic needs. 

To be successful, you must have a solid and real relationship with your agency. 

Better days ahead.

When you really dig deep into it, there is more to modelling than the pretty face in front of the camera.

For professionals, modelling is a serious business and aspiring models should treat it as such.

There are many great benefits to being a supermodel.

  • You get to do what you have passion for and love.

  • You become famous for promoting others' campaign.

  • You can become a famous and great global influencer.

  • If you work hard, you have the opportunity to earn lots of stupid money.

  • You can get a personal trainer and dietician to help you keep in shape.

  • You get to meet famous people.

However, the industry is certainly not all about the bling-bling and glamour as many imagine.

It is the supermodels who do the major campaigns for global brands that make a lot of money.

And for most models, it is a struggle. Here are the disadvantages of modelling:

When you start out, you don't make a lot of money.

  • Because the jobs are not steady, the money coming in is not steady.

  • If you're a fashion model, you have to stay on diet all the time to stay trim and healthy.

  • The jobs last a long time with plenty of time standing. Or posing for the camera all day.

Being a professional model is a demanding job in a thoroughly crazy cut-throat profession.

Let's be real:

It can be insanely draining physically, mentally and emotionally.

For instance:

Facing rejection is hard for pretty and handsome models.

Nobody likes rejection and rejection comes with the modelling profession.

That means that you have to learn how not to take rejection at castings calls personal.

Keep this in mind:

Before an advertising company schedules a casting call, it has already decided on the type of model they are looking for.

Once they see her, bingo, the rest are sent home.

That means that if you accept that modelling is what it is, it will be easy for you to accept the realities of your business.

In other words, it means that you stay persistent, positive and committed.

Such an attitude benefits your career and makes you a stronger person.

 

Conclusion

If you are arrogant, easily irritated and cannot take criticism and stay confidently calm under pressure, you cannot be a supermodel unless you change!

On the other hand, a person that can accept the arrows of criticism has confidence and a great sense of self-worth.

That person is in a position mentally and emotionally to be amazingly successful.

Before you get into modelling, you should have another job that will pay the bills.

Modelling is not a sprint but a marathon.

That means that your efforts will not produce noticeable results immediately.

Since opportunities may not come right away, stay on top of your modelling job or career.

Above all, stay adaptable, curious and outside of the box and you will be on top of the ever-changing modelling space.

If you are ready to join a professional modelling agency click here.